AIR MILES REBRAND LAUNCH VIDEO

When the AIR MILES Reward Program rebranded, its agency, Squareknot, led a successful internal campaign to get AIR MILES employees and retail partners excited. Our clients requested a “scrappy” launch video using collector-provided content to spotlight their new “better” positioning.

This is said video.

CREDITS
Client:  AIR MILES Reward Program
Role: Creative Director/Script Writer

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